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WAY
CREATIVE STRATEGY DIRECTOR
FROM BRAZIL BASED IN SÃO PAULO
AI Helena Way Dior Young Wilder WiP Project
GEN DIOR
9. Photo Opp CHAIR inside.gif
Creative Sessions _ Apple lndn
ALL PICTURES ON THIS SITE ARE
PROTECTED BY COPYRIGHT
Méqui no The Town
WORKS

360 & Digital Projects

AI

Artificial Intelligence Projects

I'm fortunate to have years of experience in advertising
and technology, collaborating with fantastic
brands 

and teams to create exceptional art and cultural experiences.

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NIVEA
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ABOUT
Helena Way Profile
About me
Carioca, from Rio de Janeiro, I'm based
in São Paulo / Worldwide. I work with

creative art strategy and web3 futurism projects.
 
Latest Awards
2023
Featured in The 10 Most Influential Women Leaders Reforming Business in 2023
The Women Achiever US & Worldwide


Indication to"The Top 30 Influential Women Making Waves in 2023" issue of  The Women Achiever Magazine UK & Worldwide

Golden Globes Mc Donald's + Creata
- Best Case of Brand Loyalty
- Best Trade Campaign
- Best Business Transformation Case
- Best Brand Building Campaign
- Best Integrated Communication Case

2022
Awarded "The 10 Most Impactful Women in Technology 2022" of  Analytics Insight Magazine UK

2021
Indicated to"The 10 Most Impactful Women in Technology 2021" of  Analytics Insight Magazine UK

2020
A' DESIGN AWARDS Italian Best Design for PSA new catalogs - New SUV 5008 - ITALY

2019
BEST DESIGN for new Startups GOOGLE G-Campus
São Paulo - BRA

2018
BEST DESIGN SPRINT SÃO PAULO - GOOGLE Campus + Chicas Poderosas
São Paulo - BRA

2018
Design Thinking Master - MASTERTECH
São Paulo - BRA

2017
Digitalks Digital Day - Master certificate
São Paulo - BRA

2016
Specialization of Special Graphics and Prepress Professional Finish - PANCROM
São Paulo - BRA
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